Look up in the sky. Do you see that great big 787 Jumbo Jet? It is the latest in aircraft technology and was designed by the Boeing Aircraft Company. You know who they are. They have designed and built some of the best airplanes ever flown and are pioneers as well as leaders in the aerospace industry. What does that have to do with golf? Guess what. They have designed a driver in conjunction with Callaway Golf. With the sensational and innovative developments in golf today it has never been a better time to get involved with the game of golf, especially as a player at your local golf course. The average player is witnessing some wonderful things. COME JOIN THE REVOLUTION!
The cost of green fees are coming down in many places and on many courses. Although most courses have not reduced their "rack rate", that is the rate they publish to play if you just show up and want to tee it up. Most of these courses have got email specials and publish rates on internet tee time services such as Golf Now and Tee It Up. You can find some great rates if you know where to look. Keep in mind that the course does not make any money if there are no golfers playing the course. With a smaller pool of golfers and the fact that courses are going out of business, the courses are going to want to draw the golfer to their course. One of the first ways is to offer "specials" to players. Its a matter of supply and demand.
There has never been a more exciting time for golf equipment. We now have a ball that can fit any golfer's game or tastes. Shafts can be fitted to a golfer's swing and drivers can now be adjusted to help with a golfer's hook or slice. We are seeing the emergence of new materials for clubs, shafts and balls. As I said in the beginning of this article, The Boeing Aircraft Company is getting involved with designing club heads for crying out loud.
Junior golf is bursting at the seams. Programs such as US Kid's Golf and other youth programs are sprouting up all over and participation is at a very high level among the youth. Organizations which run youth tournaments such as The American Youth Golf Association and regional organizations such as The Northern California Junior Golf Association report that participation in their tournaments is growing by leaps and bounds. Tournaments for girls have seen an explosion in participants. This is also true with interest and participation in school athletic programs as well on both the junior high and high school levels with both girls and boys programs.
What about the fifteen inch cup? I am not a fan of this innovation, but it still presents and option. By the way, I got to play in a tournament that used the 15 inch cup and all I have to say is you still have to get it into the cup. Even with the 15 inch hole, that takes a lot of skill but it is a lot of fun.
There is Foot Golf and Frisbee Golf out there. This does not necessarily translate into these people coming into our game. However, some are already golfers and some of these Foot Golfer and Frisbee Golfers kind of like the idea of how the game is played will take up regular golf. If a percentage of those who play Foot Golf transition into our game who have never played traditional golf, golf gains and grows. You would never see me play Foot Golf, but I would welcome the player from Foot Golf that wants to learn and play regular golf. There is room for all of us.
Women are coming to the game of golf in record numbers. This is a great thing. Ladies, welcome to golf. You represent a growing segment of the industry. That is about all I am going to say on this other than the more the merrier. I don't want to get myself in trouble. This is and exciting time which is also seeing landmark agreements between the PGA Tour and The LPGA Tour. Its about time.
What about the golfer who has been injured or has a disability. There is much offered in this area. Golfers who have had to adapt their games are playing in record numbers as a result of innovations in adaptive technologies. The golf course and game
is now accessible to more golfers than ever.
If you have never taken up the game of golf, now is the time. If you played the game before but left, we want you back into the fun. Ladies, we welcome you as golfers to the game. Now is the time. COME JOIN THE REVOLUTION!
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We know the score. COME JOIN THE REVOLUTION! |